Orange Business Services reinvented its business to support its ambitious revenue goal of €500 million by 2015.


€500 Million

Cloud Revenue Goal

Products & Solutions

Orange Business Services

A telecom business reinvents itself for the cloud era​.

In 2010, Orange Business Services, the business services arm of €43.5 billion global telecommunications leader Orange, was at a turning point.

Despite the growing demand for telecommunications services, increased competition and the commoditization of bandwidth had brought revenue growth in the industry to a standstill.

“How do you fight this paradox?” asks Vivek Badrinath, Orange deputy CEO of Innovation, Technology, and Customer Experience. “You increase the value of what you deliver to your customers.”

With the world’s largest data network, Orange Business Services quickly reinvented itself, blazing a path into cloud computing with its Flexible Computing cloud service.

Orange Business Services chose NetApp storage and data management technologies to enhance the agility, security, scalability, efficiency, and nonstop operations of its offering and support its ambitious cloud revenue goal of €500 million by 2015.

About this Customer

Orange Business Services

Orange Business Services, the Orange branch dedicated to B2B services, is a leading global integrator of communications solutions for multinational corporations. With the world’s largest, seamless network for voice and data, Orange Business Services reaches 220 countries and territories with local support in 166.

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